We do more than just design websites – we strive to become your partner working to maximize your digital marketing presence.

Our team of designers, developers, copywriters, and consultants bring real-world business and marketing experience to your digital marketing project to help you grow your business and communicate effectively with your target audience.

Our Leadership & Team

Joe Samra

Joe Samra

CEO/ Founder

Joe Samra has been offering Smart Ideas to smart people for over fifteen years. He gains his expertise through experience and education, with a Masters of Management from Harvard University and a Bachelor of Science in Marketing & Computer Science from Providence College. Joe has personally developed hundreds of websites, created numerous logos and consulted and marketed for many small businesses. He works with clients to develop national digital marketing strategies, generating leads for Fortune 500 companies including Lockheed Martin and The Cheesecake Factory. As the Project Manager for The Greek Orthodox Archdiocese’s new website he brought cutting edge design, efficient management and unmatched planning. Furthermore, he has pioneered efforts for local southeastern New England favorites, including Landry’s Meat PiesMkindred Jewelry and La Familia Restaurants. Joe has varied work experience, including a Fortune 100 company and a startup non-profit. His experience bridges both for-profit and not-for-profit, lending a solid understanding of communication, relationships, processes and strategies of both business sets. He lives in Cumberland, RI with his lovely wife Rebecca and beautiful children.

Keith Marshall

Keith Marshall

Search Specialist

I’m a seasoned digital marketing consultant that has worked for full-service advertising agencies, a non-profit organization, and a publicly-traded bank. I most recently held a leadership position with RDW Group, as vice president and director of digital performance marketing.

I’ve advised businesses and non-profits of all sizes and sectors. Past clients include Collette Tours, Cornell University, Fidelity Investments, Hasbro, Narragansett Beer, Nike, Pinnacle Golf, the Rhode Island Public Transit Authority, Safety 1st, Salem State University, and Tockwotton Home.

I have degrees in communications and psychology from the University of Rhode Island, and a master’s in advertising from Boston University. I am currently a facilitating instructor of graduate marketing at Boston University. I’m also certified in Google AdWords, Google Analytics, Google Tag Manager, and Inbound Marketing by Hubspot. Yep, I’m a true digital marketing nerd.

Dunca Christi

Dunca Christi

Web Developer

Dunca Christi has studied computer science at Polithenica University Bucharest ( 2008 – 2012 ) and after completing his degree began professional web development. He is not afraid of a challenge is and an expert in CSS, Wodpress, Drupal, ASP and many other web platforms. He is happy to solve difficult problems . In his free time he enjoys biking , mountain trips, board electronics, soccer and tennis.